The Joy of Shopping at The Mall

Fashion Students Display Great Design Talent

Thirteen talented fashion students from colleges and universities across the South West and South Wales have been chosen as finalists in The Mall's Student Fashion Design Competition in association with Sebastian Professional.

The 13 finalists are Hannah Semmens of the University of the West of England, Sabrina Deans, Cheyenne Brown and Kelly O'Neill at Filton College, Lisa Bilotti at City of Bristol College, Kate Bohun, Nicola Willey, Amber Pritchard and Sophie Lamarque at Somerset College of Art & Technology, Aimée Davies of the University of Wales (Newport), Victoria Hall and Amelia Mahoney of Wiltshire College and Brenda Marshall of Gloucestershire College of Art.

The students now have five months to transform their designs into finished outfits, ready for the final round of judging during The Mall's Fashion Week in October. The short-listed designs were all based on the competition theme The Four Seasons.

The judging panel was led by Antonia Schofield, a designer at John Lewis, who reviewed all the entries with a professional designer's eye. She was joined by The Mall's marketing manager Sue Boor and account director Maria Crayton, together with Susie Weldon, women's editor of the Western Daily Press.

At the final stage of judging on the evening of Tuesday 4th October, the panel will be joined by The Mall's Fashion Week host Nicky Hambleton-Jones, personal stylist and presenter of Channel 4's hit series Ten Years Younger.

Designers:

Aimee Davies
Amber Pritchard
Amelia Mahoney
Brenda Marshall
Cheyenne Brown
Hannah Semmens
Kate Bohun
Kelly O'Neill
Lisa Bilotti
Nicola Willey
Sabrina Deans
Sophie Lamarque
Vikki Hall
 

Aimee Davies  

Aimee Davies
University Of Wales Newport

BA Hons Fashion Design 2nd Year

Design Description

A nautical and Gallic-inspired day-wear ensemble featuring hot pants, top and a jacket.

Interest/influences

Going to Paris was very important for me, it was the fantastic architecture, sights and sounds that made me aspire to be a designer. It was also the Parisian way of living that made me understand how life style is so important to look at while designing clothes.

Career Ambitions

I would like to finish my education in Wales then head to London. London has a buzz to it, never sleeping and teaming with inspiration. I would love to start working with fashion houses such as River Island, Jasper Conran or Stella McCartney. After gaining vital experience I would love to eventually set up my own business under my name and hopefully have stock lists all over the world.

I would most like to dress…

An everyday person, irrespective of size or colour, however I always use myself while designing and my designs reflect who I am.

What would I spend the prize money on…

My final collection as I believe it to be an investment in my future career. I want my collection to be the best and reflect my full potential.

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Amber Pritchard  

Amber Pritchard
Somerset College of Arts and Technology

1st Year National Diploma in Textiles

Design Description

Inspired by summertime roses, this is a halter-necked dress with a very wide skirt.

Interests/influences

I particularly like the work of Vivienne Westwood and Zandra Rhodes. I also love Amy Browns fairy paintings.

Career ambitions

When I have completed my National Diploma I hope to go to university to do a degree in textiles and maybe go onto designing accessories.

I would most like to dress…

Joss Stone, as I really like her style. It's very feminine and hippy and I also love the way she accessorises.

What would I spend the prize money on…

A trip to Africa, as I have always wanted to go there

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Amelia Mahoney  

Amelia Mahoney
Wiltshire College

BTEC National Diploma Fashion 2nd year

Design Description

A corseted dress with a chiffon skirt like wispy clouds

Interests/influences

Unusual sculptural Haute Couture designs from designers such as John Galliano, Alexander McQueen and Christian Lacroix

Career Ambitions

I would really like to start up my own business or do visual merchandising and window displays for famous designers shop windows

I would most like to dress…

Katie Holmes, it would just be amazing to see someone stunning in my designs

What would I spend the prize money on…

Travelling and seeing other cultures, see how they make their textiles and use them in my garments. I would love to have a fabric collection from around the world. I do hope eventually to set up my own business designing and selling my ideas.

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Brenda Marshall  

Brenda Marshall
Glostershire College of Arts and Technology

City and Guilds Felt Making 1st Year

Design Description

A bridal gown for a summer wedding complete with a delicate felt head-dress and bag.

Interests/influences

Nature, texture and colour. Jean Paul Gaultier, Paul Poiret, Izzey Miyake and Michiko Koshino

Career Ambitions

To produce quality, marketable art textiles and to have my work recognized. I would like to join a workshop cooperative, a place conductive to working at my craft and where I could benefit from being with like minded people.

I would most like to dress…

Tanni Grey-Thompson. In my opinion disabled people are short changed when it comes to availability of decent beautiful clothes. I would relish the challenge to help address this situation.

What would I spend the prize money on…

Purchasing a new sewing machine and an embellishing machine (needle punch) would enhance my work and allow me also to paint with fibres instead of a paint brush.

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Cheyenne Brown  

Cheyenne Brown
Filton College

Foundation Art and Design Specialising in Fashion and Textiles 1 year course

Design Description

Poncho made from see through plastic with leaf skeletons and red moss.

Interests/influences

My interests are non-traditional, experimental and individual. I have my own unique style which can be very random at times! I love the punky/funky, rock chick look and the style of Gwen Stefani.

Career ambitions

On completion of my foundation course I am doing a degree in fashion and textiles at UWE. I have always been interested in teaching but I hope my course at university will open up lots of other exciting opportunities.

I would most like to dress…

Eddie Izzard because im inspired by the challenge of making a man look successfully feminine. It would give me the chance to be daring and innovative.

What would I spend the prize money on…

Equipment to further myself at university

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Hannah Semmans  

Hannah Semmens
University of the West of England

Ba Hons Fashion Design 1st Year

Design Description

A free-flowing cat suit inspired by 1920's beachwear.

Interests/influences

I am very interested in Japanese street fashion, which is futuristic and crazy. I am also interested in surf wear because I come form a surfing area.

Career Ambitions

I would love to be a successful designer. Nothing would make me happier than to see people wearing my designs.

I would most like to dress…

Elton John because I like people that are open to try anything and that have fashion sense!

What would I spend the prize money on…

Paying for my course and materials for next year.

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Kate Bohun  

Catherine Bohun
Somerset College of Arts and Technology

National Diploma in Textiles 1st Year

Design Description

Entitled Semi-Skimmed, this design features a sleeveless black and white top with knee-length trousers.

Interests/influences

Warehouse, Oasis and River Island. I love Ossie Clark's designs and his wife's textiles as they are very free. I am also inspired by Van Gogh's work as he is very passionate.

Career Ambitions

I hope to go to university and study textiles - who knows!

I would most like to dress…

Sienna Miller because I like her style

What would I spend the prize money on…

My university education and I would also also have some retail therapy!

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Kelly Oneill  

Kelly O'Neill
Filton College

Foundation Art and Design Specialising in Fashion and Textiles 1 year course

Design Description

Halter neck top and free flowing skirt inspired by Indian dying techniques

Interests/influences

My fashion interests are very diverse and include fundamentals of fabrics, weave, knit, print and how these can be manipulated, as well as deconstruction and embellishment. Contradiction shave recently interested me, grunge glamour and decadent trash for example.

Career Ambitions

I would like to study fashion textiles at university and have the opportunity to develop knowledge of the subject and chance to take part in work experience. I would like to do what I can to ensure people benefit from production and to ensure fair trade for all involved.

I would most like to dress…

Individuals who are true to themselves, create their own styles and are interested in quirky designs ethically produced.

What would I spend the prize money on…

My fashion class and family. I would treat them to a night out to say thank you for their invaluable support, save for university and try to make poverty history.

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Lisa Bilotti  

Lisa Bilotti
City of Bristol College

Fashion and Clothing National Diploma Year 1

Design Description

Panelled satin dress with diamante detail, inspired by Andrew Goldsworthy ice sculptures.

Interests/ influences

I love the theatricality of John Galliano's designs and I think his evening gowns are amazing. He has influenced a lot of my recent work.

Career ambitions

To do a job that I love and to one day have an established and recognized business. I'd like to create unique luxurious garments for glamorous evenings and events.

I would most like to dress…

Alicia Keys. She has a great sense of style and originality. She can also wear lots of different styles from urban wear to sophisticated evening wear and still look great.

What would I spend the prize money on…

University fund so I could concentrate more on studying than having to work.

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Nicola Willey  

Nicola Willey
Somerset College of Arts and Technology

National Diploma in Textiles 1st Year

Design Description

A Summer City-themed dress and matching jacket.

Interest/influences

I shop in places like H&M and Topshop. I like the casual easy going look I am quite open minded about style; bright accent colours are great and comfy trainers are a must have.

Career Ambitions

I want to carry on in the fashion field and go on to university but haven't decided on the direction in which I want to go. It would be amazing to see my designs going down the catwalk in London.

I would most like to dress…

My friend Carla, as a mother of 3 she dresses herself down. I would love to dress her up, take her out of regular jeans and bring out the real style she hides.

What would I spend the prize money on…

Bottles of champagne to celebrate my 18th birthday (on the same day as the show!) then save the remainder for a computer to take to university with me.

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Sabrina Deans  

Sabrina Deans
Filton College

Foundation Art and Design Specialising in Fashion and Textiles 1 year course

Design Description

Free flowing cat suit, orange clutch bag and umbrella inspired by summer.

Interests/influences

I gain a lot of inspiration from various sources. I'm very interested in cultures, for example my current project is based on Bristol and its history. Colour is very influential in my work.

Career ambitions

I start a fashion/textiles course at UWE in September. I am aiming towards a career in the fashion industry but I am keeping my options open. Currently I am most interested in textile design.

I would most like to dress…

Audrey Hepburn, she was fun and elegant and has a classic, time defying air of glamour.

What would I spend the prize money on…

My studies at UWE. I would love to visit Barcelona because of its rich culture and beautiful architecture.

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Sophie Lamarque  

Sophie Lamarque
Somerset College of Arts and Technology

National Diploma in Textiles 1st Year

Design Description

A design inspired by strawberries and cream for this romantic dress suitable for a summer garden party.

Interests/influences

Marc Jacobs, Matthew Williamson, Stella McCartney, Dante, Gabrielle Rossetti, H&M, Topshop and Zara.

Career ambitions

To become a ladie's fashion designer, design for catwalks and my own label. That would be amazing!

I would most like to dress…

Natasha Bedingfield, I love her style and figure which enhance her unusual jewellery, prints and flowing skirts. The effect is beautiful and feminine yet unusual and quirky.

What would I spend the prize money on…

My higher education and learning to drive, I would possibly take a little money to treat myself with a little retail therapy!

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Vikki Hall  

Vikki Hall
Wiltshire College

BTEC National Diploma Fashion 2nd year

Design Description

An elegant figure-hugging evening gown inspired by sea-shells found on a beach.

Interests/influences

Bridal and evening wear with influences and inspirations from designers such as Amsale, St.Pucci, JLM Couture, Kenneth Pool and Christian Lacroix

Career Ambitions

To have my own bridal business with my own designs or to be a famous wedding designer for all the celebrity weddings!

I would most like to dress…

Kate Winslet because she has a great curvy figure that would make my entry garment look stunning!

What would I spend the prize money on…

Either my first little car or a sewing machine so I can continue designing and making.

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The Joy of Shopping at The Mall